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Our Story

The BCAT® Research Center was founded in 2006 by Dr. William Mansbach.  The initial purpose was to create a unique multifactorial cognitive test that was psychometrically vigorous, that could be proficiently used by clinicians from diverse clinical backgrounds, could be reliably used in any clinical or residential setting, and could predict both cognitive status and ADL/IADL functioning.  Recognizing that the available cognitive screening tools were relatively weak on predicting applied memory, executive functions, and instrumental ADL skills, and that broader neuropsychological batteries were time intensive and often not accessible, Dr. Mansbach’s goal was to create a cognitive test that would redress these issues.  After five years of research, the first BCAT® test was completed and scientifically validated in 2012.  It continues to be a superior one-of-a-kind cognitive test, used across the U.S. healthcare system and internationally.  It is the foundation tool for the suite of BCAT® Tests and Interventions actively used in healthcare, senior living, and home care today.

The BCAT® Approach

The BCAT® Approach is a unique applied concept for assessing and working with people who have memory and other cognitive impairments. It is designed for any clinical and residential setting in which cognitive functioning and cognitive impairment is a central issue. The BCAT® Approach integrates three systems: The BCAT® Test System, the BCAT® Interventions (the BCAT® Digital Working Memory Exercises, the BCAT® Working Memory Exercise Books, the MemPics® Book Series, MemPics® Grab'N Go, and the 3D Behavior Management Program), and the ENRICH® Brain Health Program.  All programs are person-centered and used by healthcare professionals, facilities, patients, caregivers, and other stakeholders.

All BCAT® Tests, Interventions, and brain health programs have been validated by science, both at our Research Center and by other researchers.  The BCAT® Research Center is a multidisciplinary group of researchers and clinicians dedicated to the study and treatment of memory disorders.



Dr. William Mansbach is the founder and Chief Executive Officer of Mansbach Health Tools, LLC which supports the BCAT® Research Center.  He is also the Chief Executive Officer and President of CounterPoint Health Services, a multi-disciplinary behavioral healthcare company specializing in geriatrics and dementia care.  For many years, he was the Chief Operating Officer of the largest geriatric behavioral healthcare company in the U.S. specializing in long-term care.  Dr. Mansbach has an international reputation as a researcher, clinician, and consultant in the aging field.  He was a pioneer in the development of memory clinics and is the creator of the BCAT® and ENRICH® Systems, which integrate cognitive tests, interventions, and dementia prevention programs. He is the co-author of the award-winning book, Brain Health as You Age: A Practical Guide to Maintenance and Prevention.  Dr. Mansbach’s most recent peer-reviewed articles can be found on the BCAT® Research Center page.

KRISTEN CLARK, C-SWCM Senior Vice President

Kristen Clark is the Senior Vice President Mansbach Health Tools, LLC. She has been an integral team member collaborating in business development, customer relationships, and research protocols. She has over 25 years of experience in a variety of healthcare administrative and operational roles.  Kristen has a particular expertise in regulatory issues and new market integration.

For many years, she served in a senior operational role for one of the largest behavioral health care companies in the United States. Kristen is a co-author of BCAT® Working Memory Exercise Book – Professional Edition.

COLLEEN MANSBACH, PHD Director of Applied Research

Dr. Colleen Mansbach is the Director of Applied Research at the BCAT® Research Center.  Her doctoral degree and work is in biopsychology with an emphasis in neuroscience.  She is the co-creator of the ENRICH® program which is designed to mitigate the risk of dementia and promote positive brain health. 

Dr. Mansbach is a co-author of BCAT® Working Memory Exercise Book – Home Edition, as well as the MemPics® meaningful engagement book series.

Lynn Young, MA CCC-SLP Vice President of Operations

Lynn Young  serves as the Vice President of Operations for Mansbach Health Tools, LLC.  She is  responsible for the program development,  project management, and implementation strategies that support successful integration of The BCAT® Approach into the practice of clinicians and organizations serving older adults where they are aging in place across the acute and post-acute continuum of care.

With over 30 years of clinical experience as a speech language pathologist, Lynn has spent over a decade serving in a corporate clinical role, supporting front line clinicians and organizational leadership with a focus on leveraging evidence based clinical tools and resources to maximizing outcomes.  She currently serves as a member of the Professional Development Committee for the ASHA Special Interest Group 15 (Gerontology) and has presented on both clinical and operational topics at the local, state, and national levels.

Abby Williams, M.A., CCC-SLP Director of Strategic Integration

Abby Williams is the Director of Strategic Integration for Mansbach Health Tools, LLC.  She supports our BCAT® organizational partners with the successful integration of The BCAT® Approach and assists in developing new customer relationships. 

Abby has over 17 years of clinical experience as a speech-language pathologist, with an expertise and passion for working with persons living with dementia.  She has worked in a variety of settings across the healthcare continuum, including skilled nursing, LTACH, home health, and outpatient settings. Abby has served in numerous clinical leadership roles over the years,  and has expertise in regulatory compliance, developing education, and clinical programs and using data analytics to drive clinical outcomes. 

Michael McGregor PT, DPT Director - 15 For Me® Program

Michael McGregor is the Director of Program Management responsible for the development and management of specific BCAT® programs. Primarily, Michael is responsible for the 15 For Me® program which is an evidenced-based solution for employee turnover and stress reduction. Michael received his doctorate degree in Physical Therapy from Marymount University, is a Certified Exercise Expert for Older Adults as well as a Certified Health Coach through the National Society of Health Coaches for licensed healthcare professionals. Prior to working at BCAT®, he served as a Clinical Director for one of the nation’s largest contract rehab companies.

Michael is passionate about working with organizations and employees in incorporating a whole person approach to their wellness model, which recognizing and uses the employee’s own expertise about his/her life to drive their personal motivation for health behavior change. This approach allows the employees to better self-manage their health, health risk, and acute or chronic health conditions resulting in optimal wellness, improved health outcomes, lowered health risk, and decreased healthcare costs.

Bronwyn Keller, MS OTRL Project Coordinator

Bronwyn Keller serves as a Project Coordinator for Mansbach Health Tools, LLC.  Her primary role includes the development of tools and resources that support clinical practice and leverage the BCAT® Approach to maximize the clinical outcomes.  Bronwyn has been an Occupational Therapist for over 35 years, with much of her career spent providing direct care to geriatric clients in various settings.  She has vast experience in both leadership and clinical education roles, has worked for several national rehabilitation providers, and serves as an adjunct faculty for academic programs that support occupational therapists. 

Bronwyn serves AOTA as a presenter for their Fieldwork Educator Certificate Program and has presented at the state and national level on topics relevant to dementia with an emphasis on clinicians, clients, and the role of the caregiver. On the personal side, Bronwyn managed her mother’s healthcare as she lived with vascular dementia and leveraged her clinical skills when serving as her full-time caregiver.


Dr. Tanner is very active as a researcher and educator or BCAT®.  She has published research on cognitive assessment and cognitive interventions.  She is also the Director of Education and Analytics for CounterPoint Health Services.

After earning degrees of distinction in psychology from Harvard University and American University, Dr. Tanner joined CounterPoint. As an original member of the company, Dr. Tanner has helped solidify the company’s commitment to evidence-based care, through development and validation of regularly used assessment tools and dissemination of materials to staff and facility partners outlining advancements in the field of geriatrics.

In her role as Director of Education and Analytics, Dr. Tanner frequently creates and provides trainings to facility staffs and CounterPoint providers on a variety of topics, ranging from management of difficult behaviors to trauma-informed care.

FRANCIS SCHINDLER, PHD Neuropsychology Consultant

Dr. Schindler is on the BCAT® Research Center faculty and actively participates in BCAT® research. He is also the Vice-President of Behavioral Health Services for CounterPoint Health Services, responsible for all clinical services delivered by CounterPoint’s psychologists & clinical social workers.  He received his doctoral degree from the Catholic University of America in Washington D.C. 

In over 45 years of practice, Dr. Schindler has extensive experience in community mental health, inpatient psychiatric care, neurocognitive assessment, & developmental psychology.  He has focused on the integration of psychological services with the treatment of various chronic medical illnesses, with particular emphasis on the dementias.

BOBBI DUFFY, CRNP-PMH BC Psychiatry Consultant

As a key member of the BCAT® team, Bobbi takes a leadership role in outreach to the professional community. Bobbi also is the Chief Clinical Officer and Director of Psychiatry Services for CounterPoint Health Services. Bobbi has been both board-certified as a Family Psychiatric Nurse Practitioner and Psychotherapist since 2007. She has over 25 years of experience in delivering, overseeing, and development of geriatric specialty programs.

Bobbi is seen as an expert in both Geriatric Psychiatry and Challenging Behaviors of Dementia and has presented on these topics in over 50 cities. Bobbi has held many influential positions in the geriatric healthcare including Regional Manager, Clinical Director, Director of Sales and CEO.

ALI BREDEN Strategic Integration Specialist Ali Breden the lead Research Assistant for Mansbach Health Tools, LLC.  Ali has the dual role of research assistant for the BCAT® and applied beta tester of BCAT® Interventions.